Raj Business News
EVOLUTION OF RAJ
Raj television was incorporated in the year 1994 and it became as a public related company. This company was promoted by Mr.M.Raajhendran , Mr.M.Raajarathnam, Mr.M.Raveendran, Mr.M.Ragunathan . This company situated at Teynampet. Raj group consists of four groups they begins operations in 1983.
They started their business as videocassette lending library on the name of "Raj Video Vision" . And they started acquiring rights for Tamil films from various producers from 1984 onwards .
They also started acquiring Television, Cable, Overseas and other rights associated regarding movies. They started their own studio as "Rajendras " . Their facility for independent movie and serial producers they also started to export tele serials to various countries. This helped to build their brand image.Their journey was almost started.
In 1992 Raj group was among the first private producers and they started producing film based programme and songs which became popular among south Indian audiance.
And they entered into Television Broadcasting business by launching 24 hour tamil channel on 1994.Initially they functioned with main revenue with air line sales. During this implementation Raj TV grew so much high.
Their 24 hours tamil movie channel "Raj Digital Plus" was launched in 1998 as Analogue channel and they converted into digital channel on 1999 and also it becames flagship company of "Raj Television Group" . They converted into digital channel on 2000.
Currently they have 13 production controllers. They were likely to expand their softwares and only focusing on commercial serials.
BUSINESS
On my point of view it has came down because of many OTT platforms in the market and what do you think about it?
Even though it was not a famous channels like sun or Ktv the audience are less do you agree?
Currently their share value was 40 in the market and also it was listed in BSE as well as NSE and their share price value also increasing slowly.
And this channel was focusing more on traditions like classical music. I think if they increase their quality it would be quite good for their improvement.